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The Victory Theatre

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The Victory Theatre opened on December 31, 1920 in Holyoke, Massachusetts. The 1,680 seat theater was built by Mowll & Rand, an architecture firm based out of Boston. The Victory’s name is a reference to the Allied forces victory during World War I. Upon opening the Victory was run as a combination house, showing both films and vaudeville. With vaudeville’s decline in the early 1930s the theater discontinued the vaudeville performances in favor of the more popular motion picture screenings. The theater closed permanently on December 15, 1978 due to declining ticket sales. The city took ownership of the theater soon after due to non-payment of taxes. In September 2008, the city of Holyoke transferred ownership of the theater to the Massachusetts International Festival of the Arts, who plan to renovate the theater and reopen it as a performing arts center. [Description by Matt Lambros of After the Final Curtain]

If you'd like to learn more about this location, it is a featured chapter in the new Abandoned America book Abandoned America: Dismantling the Dream is available on Amazon, Barnes & Noble, and many other online booksellers across the globe. Periodically we hold photography workshops here to raise funds, check out the Workshops page to see if any are still open if you'd like to join, as of June 2015 we've paid over $4,000 to rent the space, which goes towards MIFA's restoration efforts! All photographs and unattributed text by Matthew Christopher. For more images click the thumbnails below.